Essays in Economics and Business Studies


ISBN 978-80-89691-42-5

Edited by
János Tibor KARLOVITZ


Contents



Regional Issues 5


Éva KŐVÁRINÉ IGNÁTH:
The Impact of Brexit on the Benelux States, 7

Alieu GIBBA, Nuha NYASSI:
Evaluation of the Impacts of Social Protection Schemes in Rural Gambia, 21

Thi Thu Thuy NGUYEN, Bernadett KOVACS:
The Goals of Agricultural and Rural Development in Vietnam: Introduction, 29


Changing Markets 35


Krisztina SZUJÓ:
The Role of Innovation in Formation of the Future Economy, 37

Orsolya DIÓFÁSI-KOVÁCS:
Public Procurement and the Circular Economy, 41

Lachin NAMAZ:
The Role of Creative Cities in Achieving City Brand Loyalty, 49

Anett KOCSIS:
The Role of Facebook in the Marketing Activities of the Schools, 55

Gedeon TOTTH, Kornélia VÁMOSI ZARÁNDNÉ, Ferenc NÁDASDI:
Examining Trademark as a Value in Sales and Consumer Decisions, 63


Business Economics 71


Csilla POLSTER, Márta KONCZOSNÉ SZOMBATHELYI:
Generation Change among Three Hungarian Family Businesses: Case Studies, 73

Sevinj OMARLI:
Which Factors have an Impact on Managerial Decision-Making Process? An Integrated Framework, 83

Judit NAGY:
Customer and Ownership Value Creation at Hungarian Trade Companies: The Role of Logistics, 94

Zsófia JÁMBOR, Andrea GELEI:
Long Term Relationships of Hungarian Companies, 101


Labour Market 111


Beatrix FARAGÓ, Márta KONCZOS-SZOMBATHELYI:
Strength of Region's Talent Retentions: Strengths of Athlets, 113

Elod KOVACS, Györgyi BARTA:
Older Persons on the Austrian and Hungarian Labor Markets, 121

Tünde PATAY:
Labour Market Structures and Migration Policies, 137


Financial Issues 153


Tunde MATE:
International Sport Programmes in Hungary Effects of European Youth Olympic Festival 2017 and Possibilities for Győr, 155

Andres CUDIAMAT, Jay Stephen SIY:
Determinants of Profitability in Life Insurance Companies: Evidence from the Philippines, 165

Anita POTOCSKÁNÉ KŐRÖSI, Tünde BOKORNÉ KITANICS:
The Public Effects of Tax-Base Reductions and Tax Allowances in Hungary, 176

Leonid NAKOV, Igor IVANOVSKI:
The Potential of the Developing Model of Organizational Health for the Growth of the Insurance Industry, 184